Skip to main content

Posts

Showing posts with the label wine labels

7 keys to design personalized wine labels

 If we talk about packaging and its power to connect with customers, wine labels are an example that never fails. The wine sector knows that they are a powerful marketing tool, and are committed to innovative strategies to provide them with their own identity. If you have a winery and want to learn how to design wine labels to connect with the emerging public, don't miss this article. Wine, one of our greatest legacies Did you know that the Roman Empire was a time of great apogee for wine in Spain?  It became a cult product exported in large quantities. During the Muslim era, Christians continued with wine production, and in the Reconquest the export channels to Europe were reopened.  In 1925 Spain obtained its first designation of origin. Wine is synonymous with tradition in Spain.  It has always been considered a high-end product popular with the adult audience. But trends change, and the public too.  The current focus is to connect with the audience under 35, who